Advertising and affiliate links

• No adverts appear anywhere on PayKeep.
• No links on PayKeep earn us money.
• No company has paid for a guide, a mention or a position on a page.

We’ll update this page before any of that changes.

You’ll be asked first. Advertising cookies will only be used if you agree to them, and our privacy and cookie pages will be updated before any advert goes live.

Adverts will be clearly labelled “Advertisement”. They’ll have a fixed space so the page doesn’t jump while you read.

Adverts will never appear:

• inside or below our calculators
• on the homepage
• inside tables, worked examples or warnings in a guide
• on pages written for people in financial difficulty, such as help with debt or the cost of living
• on this page, our editorial policy or our legal pages

A guide will carry no more than two adverts.

We’ll block adverts for payday and other high-cost credit, debt-solution lead generation, cryptoassets, gambling and get-rich-quick schemes.

An affiliate link pays us a commission if you buy something after clicking it. If we use them:

• Each affiliate link will be marked “Ad” next to the link.
• If every link in a guide is an affiliate link, we’ll say so at the top of the guide, before the first link.
• Commission will never change what we recommend or the order we list things in.
• We won’t use affiliate links for regulated financial products, such as savings accounts, mortgages, loans, credit cards or investments.

If something on PayKeep looks like advertising and isn’t labelled, please tell us. How we research and check our guides is set out in our editorial policy.